Print Still Matters Designing Work Meant to Be Held, Flipped Through, and Remembered

Print Still Matters Designing Work Meant to Be Held, Flipped Through, and Remembered

There’s no undo button. No animation to hide behind. Once it’s in someone’s hands, it either communicates—or it doesn’t. That’s exactly why print has remained one of the most powerful tools in my crea... ...more

Branding ,Print

February 10, 20262 min read

Billboard Art Direction Designing Messages That Had to Land in Seconds

Billboard Art Direction Designing Messages That Had to Land in Seconds

Billboards don’t give you time to explain. This post breaks down how I art-directed large-scale outdoor campaigns where clarity, speed, and confidence mattered most. ...more

Branding

February 10, 20262 min read

Case Study: Black Cultural Council of Odessa (BCCO) Website Redesign (2023)

Case Study: Black Cultural Council of Odessa (BCCO) Website Redesign (2023)

In 2023, I redesigned the website for the Black Cultural Council of Odessa (BCCO) to create a clear, accessible, and community-centered digital presence. The goal was to better reflect BCCO’s cultural... ...more

Seo ,Web Design CRM &Branding

January 26, 20262 min read

Popeyes, 2008–2009: Designing Inside a Brand That Didn’t Play Small

Popeyes, 2008–2009: Designing Inside a Brand That Didn’t Play Small

An inside look at designing national Popeyes campaigns during the brand’s bold 2008–2009 era, including Bonafide® bone-in advertising, billboards, and high-impact in-store creative. ...more

Web Design ,Branding

January 26, 20262 min read

San Diego Hydroponics Branding Design | Tia Harper

San Diego Hydroponics Branding Design | Tia Harper

A website, product design and crazy hippie bus. Dive into the wild projects I have worked on over the years. ...more

Web Design ,Branding

January 10, 20263 min read

How I Built a Heavy-Hit WordPress Site for Alldredge Gardens — And Set Up the Marketing Engine That’s Driving 5-Year Growth

How I Built a Heavy-Hit WordPress Site for Alldredge Gardens — And Set Up the Marketing Engine That’s Driving 5-Year Growth

A behind-the-scenes look at the 6-month, full-stack rebuild of Alldredge Gardens: heavy WordPress design, art-directed media, AI-refined copy, CRM automation, and long-term SEO impact. ...more

Seo ,Web Design &CRM

November 22, 20255 min read